Sunday, May 7, 2017

A New Adventure with Tahzoo

I recently started a brand new adventure in my career. I am now Managing Director (a senior executive position) of marketing technology labs with Tahzoo, a data-driven customer experience agency based in Washington, D.C.

I have been fortunate to work for some great companies and mostly for great bosses. I even had a good long run with my own Web design, hosting, and content management services business. And I have led some great teams over the years.

With this new adventure, I am leading more great teams at a company doing cutting-edge customer experience and marketing technology consulting. I'm very excited to be here!

There are a lot of smart and happy people working at Tahzoo. Be watching for content from me and my colleagues around the web. Let's go be great!

CMSWire Article: How Information Architecture Improves Customer Experience

My latest CMSWire article is "How Information Architecture Improves Customer Experience":
Have you ever had a problem finding information on a website or app?

If so, you were experiencing a poor information architecture (IA). Conversely, a great experience with a site or application is only possible with solid IA under the surface.

While information architecture doesn't get the headlines that personalization or chat bots receive, when built on a unified information strategy, IA can improve the overall customer experience (CX) in several ways.

Read more »

Saturday, April 29, 2017

Office 365 Listens: UX Improvement

Earlier this month I complained here about how Outlook online in Office 365 had a weird option to "Empty Folder" and what a huge UX fail that was. I am here to report that Microsoft and Office 365 listened and made it better!

Now instead of "Empty folder" (which was very confusing and did not even have a confirmation, cancellation, or undo), the option says "Delete all". Removing "folder" from the label makes all the difference.
Delete all option
AND, there is the all-important confirmation!
Delete all confirmation
This is a great and fast fix, Microsoft. Thank you!

I would like to think this was done as a direct result of my post. After all, we did have a conversation on Twitter about this:
Twitter exchange

Thursday, April 6, 2017

Empty Folder Option for Inbox in Office 365 Mail? Really?!

So my CEO calls me and says she needs help—she has somehow sent her entire email inbox contents to the trash, and she can't stop it. I should be clear here that this CEO is very intelligent as both an award-winning business owner and a computer science whiz. In other words, she is far from your average email user.

So what happened?! I rushed to her office to help. She then showed me something I had not seen before: Office 365 now has a context menu option on the Inbox to "Empty Folder". On the INBOX. WTH??? I don't know when this came to be, but it needs to go away immediately.

Options in the context menu on the Inbox under Favorites:
Empty Folder option

Options in the context menu on the Inbox under your name:
Empty Folder option

She was looking to create a subfolder. In her haste, looking at her small laptop screen, she clicked the only thing she saw that said "folder" (right-clicking on Inbox under Favorites). No confirmation. No way to stop progress. And no undo.

And suddenly she got this message, like she had done something awesome:
Congrats! No more email.

Her email was being processed for deletion, getting mixed with years' worth of deleted items.

After she rebooted, we saw some years of email were still in the Inbox, on their way to Deleted Items. So I tried to quickly create a subfolder to rescue these and reduce her sorting burden later. And what did I do? I accidentally clicked that damn "Empty folder" again!! And back to the trophy. This time we had no indication that her mail was being transferred to Deleted Items. They just appeared to be gone.

After a call to Office 365 Support she was able to get confirmation that her emails were in fact sent to Deleted Items, so she has begun the long process of sorting through that mess. Before you judge and start in with the Inbox Zero debate, you should understand that many executives manage their email this way. Especially at small companies. When search works and all their history of client interactions are in one place, why should they spend time they don't have to make their work harder? But that's a debate for a different post...

That is a huge UX fail, Microsoft. I can't think of a single good use case for having "Empty folder" as an option on the Inbox. Especially with no confirmation, no cancel option, and no undo. FIX THIS!


Update (4/28/2017): Microsoft Office 365 has changed this!! Read about it here.

Monday, March 27, 2017

CMSWire Article: Why You Need a Unified Information Strategy

Today my first CMSWire article was published: Why You Need a Unified Information Strategy.

Information is one of the most important business assets, yet organizations continue to struggle with growing information chaos.

Even with continuing advances in technology, buying more tech is not solving the problem. Yes, technology is part of the solution, but to get it right, you must get your information strategy right.

Read more »
I appreciate CMSWire for letting me be a contributor. There are lots of great contributors, and it's a site worth following.

Friday, March 17, 2017

2017 AIIM Leadership Award for Community Engagement

At the annual AIIM Conference, I was honored with the 2017 AIIM Leadership Award for Community Engagement. This is the second year AIIM has given Leadership Awards, and it is the second year that I received one. I also nominated a couple of this year's recipients.

From the press release: "The AIIM Leadership Award recognizes individuals whose outstanding leadership within our community goes above and beyond to benefit the advancement of the information management industry and AIIM." There are four (4) categories that may be awarded:
  • Community Engagement
  • Social Buzz
  • Community Spirit
  • Innovation

Thank you, AIIM!

AIIM17 was a blast. One of my favorite parts (besides karaoke) was the "buddy" matching. AIIM matched people with questions to people with answers. I got to visit with Anastasia about how she could further develop her company's information governance program. Community engagement is what it's all about.

Tuesday, March 14, 2017

AIIM Conference 2017 In Progress

The AIIM Conference is about to kick off officially at 2:00pm in Orlando, Florida! I have already been here for two days, as I taught the preconference Electronic Records Management Specialist course all day yesterday. This morning I attended the AIIM Chapter Leaders Breakfast and had some great discussions there.

I really love AIIM Conferences!

One of the very best parts is hanging out with friends in the information management world from all over. Tonight, our NCC-AIIM chapter, AIIM Florida, AIIM DFW, Systemware, and Access Today are sponsoring a karaoke night for AIIM17! I'm really looking forward to this!!!

I'm leading two round table sessions this week:
  • Your Information Governance Team: How to Bring the Right People Together
  • Stealth Information Governance: How to Get Executives to Care

Check out my Speaker Profile here.

Follow along with AIIM17 on Twitter with #AIIM17.

I'm really looking forward to the AIIM Awards ceremony, too. :) More later!